Wednesday, November 9, 2011


Y'all know by now that I'm a tee junkie, 
therefore I felt obliged to post about 
probably one of the most iconic t-shirts ever.
That one tee that so many of us have in our closets 
(I know that! and I have one too, duh!)

original logo created from Milton Glaser in 1973

Milton Glaser updated the logo in the aftermath of 9/11/2011

Besides the original versions, 
this t-shirt has had its own form of evolution, 
which in its honor, I would rather call:

We can find all kind of related
 I {xyz} NY 
T-shirts, really, 
for every kind of feeling and situation.

FACT: most people love NY.

...but does NY reciprocate? 

somebody feels "just about right"

somebody couldn't care less. 
a.k.a.: "meh"

strong haters, 
they shout out loud.

no such a thing as scan barcodes, 
nor code texting 
in 1973 when Mr. Glaser made the logo.
hello NY: it's 2011 (almost 2012)

the city that it's so darn expensive 
and you might have to leave

...and making somebody happy 

but these creatures, 
{for sure} 
will be in NYC for quite longer.

endless possibilities.

If I had the chance, I would ask Mr. Glaser if he had any idea of the huge success of his logo.

When he was asked "what is the best moment of the day?"
He replied: "when the new idea emerges from deep of the back of my brain to the front of my brain. It happens any time."
A genius, period.

update: 11/07/2012
in the aftermath of Superstorm Sandy, the iconic t-shirt sees another remake:
hurricane Sandy relief t-shirt
Artist Sebastian Errazuriz designed this t-shirt after seeing the water line marked on the walls of the flooded galleries in New York’s Chelsea art district. 100% of the profit goes to Hurricane Sandy relief programs.
buy here: grey area

xox, d.

photo credits: hereherehereherehere, hereherehere
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